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Vendor Biography
Double Bar S Western Wear was founded in West Texas by entrepreneur and author Summer Dane. What started as a small dream quickly grew into a brand rooted in faith, grit, and the spirit of the American West.
Inspired by ranch life, rodeo culture, and the strength of small-town communities, Double Bar S creates unique Western apparel, fragrance, and lifestyle products designed for people who live and love the cowboy way of life.
Summer built the brand while raising five children and navigating the challenges of motherhood, business ownership, and advocacy for families with special needs. Her daughter’s journey with autism inspired the creation of the children’s book Roping Stars: The Story of Rowdy Ray & Paisley May, which shares a message of perseverance, courage, and believing in yourself.
Today Double Bar S Western Wear continues to grow as a family-driven business dedicated to Western tradition, bold design, and giving back to the community.